Weekly Online Newsletter Vol. 2
Today, I wanted to talk about one of my favorite seasonal beers – Samuel Adams Octoberfest… This beer is talked about more often than any other seasonal beer we have in house; retailers & customers are asking for it in July! Samuel Adams Octoberfest is one of the largest seasonal beer offerings in the world and the largest Oktoberfest beer in the world. Samuel Adams Octoberfest has a 30% share of the fall seasonal segment and satisfies 74% of seasonal drinkers – significantly more than any other fall seasonal brand.
After one sip of Samuel Adams Octoberfest you’ll know why it’s so popular every fall –
SAMUEL ADAMS OCTOBERFEST
Appearance: Deep red amber
Aroma: Roasted malt, slightly sweet
Flavor: Smooth with a deep malt complexity and roasty sweetness with a light hop character
Finish: Smooth and sweet
The smoothness and roasted malt character of OctoberFest make it a great pairing with roasted meats, bringing out a bit of sweetness that perfectly balances their savory flavor. For a classic pairing you can’t beat sausage and roasted pork. OctoberFest will also cut through the richness of creamy dishes like mac ‘n cheese or Crème Brûlé.
Small Plates: Hummus, French Onion Soup, crab cakes, mac ‘n cheese, fried clams
Entrees: Sausage, roasted chicken, turkey, lamb, pork, pot roast, burritos,
Desserts: Crème Brule
Please Click on the Play Button Below to watch
Jim Koch Tasting Video with Samuel Adams Octoberfest
Please check with your sales person on availability and pricing (please note some products are not available in certain markets)