Weekly Online Newsletter Vol.28
St. Patrick’s Day is just around the corner, in fact, its Thursday. I’m sure everyone is well aware of this being in the alcohol industry. St. Patrick’s Day is a great boost in sales for both on and off premise. I was reading a few beer articles this weekend and came across an article that was perfect for this week written by Heather Galanty from Craftbeer.com “Forget Green Beer – 2 Styles with actual Irish Roots”. Everyone, likes to joke about green beer but the truth of the matter is during St. Patrick’s Day we sell a large quantity to accounts and the public is asking for it. If you took a look around our warehouse you’d know who is injecting the green dye into the kegs – their green hands and arms are a dead giveaway.
I come from a background with the belief of drink what you enjoy, whether that’s green beer or an authentic Irish style of beer. Either way Bergseth Bros. has you covered – Bergseth Bros. is your Irish Beer Headquarters with iconic brands such as Guinness, Harp, Smithwick’s, Murphy’s, and Kilkenny. Bergseth Bros. also carries Guinness Nitro IPA, Guinness Blonde, Finnegans, Killians Red and of course GREEN Beer.
Forget Green Beer—2 Beer Styles with Actual Irish Roots
By Heather Galanty
There are two main beer styles that we typically think of in connection with the Emerald Isle: dry stout and red ale. Stouts are an offshoot of the porter family, and originally the word “stout” was used to refer to a stronger version of a porter.
The most famous Irish dry-stout style, of course, is Guinness, which serves as the template for most modern stouts, but Arthur Guinness actually began by brewing ales and porters. It wasn’t until 1819, with the introduction of Daniel Wheeler’s black “patent” malt, that stouts began to be brewed. The words “dry” or “Irish” are often tacked on to “stout” in order to differentiate it from English and American sweet or milk stouts, which usually contain oatmeal or lactose.
Photo Courtesy Craftbeer.com
There is a bit of contention surrounding the Irish Red style, with some debate as to its historical past and true characteristics. We are told that the Celtic ales brewed in Ireland in the Middle Ages had a recognizably red tinge, although the modern version of what we consider the “Irish-style red ale” is most likely very different from the style of this early account.
Traditionally, Irish red ales focus on strong malt flavors with slight nuttiness and light hoppiness. This style seems to have originated with the birth of Smithwick Brewery in 1710 in Kilkenny, Ireland. Today, red ales enjoy more popularity in the U.S. than Ireland, and despite the style’s unclear origins and somewhat contentious history, I think we can agree that it’s a darn good beer.
This Saint Patrick’s Day, deviate from the stereotypical green beer and try a craft-brewed dry stout or red ale.
Irish-Style Dry Stout
Irish-style dry stouts are black in color, typically with an SRM of 35-40. Their character is mostly defined by coffee-like roasted barley and a roasted malt aroma. Despite the focus on malt, hop bitterness is typically medium to medium high. Dry stouts are often served from nitrogen taps, which create a smooth, creamy mouthfeel.
- Guinness Irish Stout Draught
- Guinness Extra Stout
- Murphy’s Irish Stout
Irish Red Ales
Irish Red Ales are usually well balanced and are brewed with a moderate amount of kilned malts and roasted barley to give them their reddish hue. This style may contain adjuncts such as corn, rice and sugar, which help dry out the finish and lessen the body. Low roasted notes can be present thanks to the use of roasted barley in the grain bill. With notes of caramel and toffee, this style can be reminiscent of lightly toasted and buttered bread.
- Killian’s Irish Red
Get out this St. Patrick’s Day – It’s the one day that friends and family can gather around raise their pint of Guinness and celebrate their Irish heritage; most out celebrating don’t have a lick of Irish in them but enjoy the festive atmosphere….. It’s a good excuse to raise a pint!
Please check with your sales person on availability and pricing (please note some products are not available in certain markets)