What’s Brewing Bergseth Bros.

Weekly Newsletter

What’s Brewing Bergseth Bros.

Weekly Newsletter

What’s Brewing Bergseth Bros.

Weekly Newsletter

What’s Brewing Bergseth Bros.

Weekly Newsletter

Bergseth Bros. is your go to wholesaler for Non-Alcoholic options for Dry January and all year round.

Ask your sales representative for a full list of Non-Alcoholic products we have to offer.

For more information check out the excerpt below by Bill Chappell https://www.opb.org/article/2023/01/18/non-alcoholic-beers-taste-dry-january/

Brewers are now making non-alcoholic beers that are packed with flavor, thanks to new technology and techniques that are reinventing a category that once felt like purgatory.

For years, non-alcoholic beer required a sacrifice: to lose the buzz, you also had to lose the flavor. But that has changed in recent years, thanks to new technology that lets brewers make beer that tastes great, without the alcohol.

“The non-alcoholic beers of the past tasted like punishment,” as beer expert John Holl put it.

That’s changed in recent years. For beer fans who want the deep flavors of IPAs and porters without the baggage of alcohol, the new brews are hitting the spot.

The shift is due to a culmination of factors, including innovations in vacuum evaporation, filtration and other techniques that let brewers extract alcohol from beer while leaving its flavor largely intact.

“They’ve really been able to make it taste like regular beer, and I’m constantly impressed,” said Dana Garves, who would know: she’s a beer chemist who owns the Oregon BrewLab, which analyzes beer and other fermented drinks.

Going non-alcoholic isn’t just for non-drinkers

 The advances in non-alcoholic beer are helping brewers align themselves with health trends and people who are “sober curious,” said Holl, who hosts the Drink Beer, Think Beer podcast and is beer editor at Wine Enthusiast magazine.

While Dry January might be when many people talk about non-alcoholic beer, more people drink it in the summer, says Bart Watson, chief economist of the Brewers Association, the craft beer trade group.

“Dry January appears to be a period where new [customers] get introduced to NA products,” Watson said, adding that non-alcoholic beer’s share of sales within the broader category spikes in January.

“That said, January doesn’t drive most of the sales volume,” he added. “The highest-selling week for NA beer throughout the year is the same as for total beer – the week surrounding the 4th of July.”

And while NA beers of the past courted non-drinkers, Watson says that has changed.

“A lot of the consumption is coming from people who drink [alcohol],” he said. “This isn’t people who don’t drink who are trying to fully replace beer, but people who do drink and are just looking for occasions where they can substitute something that tastes like beer, but doesn’t have the alcohol.”

What’s Brewing Bergseth Bros.

Weekly Newsletter