What’s Brewing Bergseth Bros.

Weekly Online Newsletter Vol.145

Today, I wanted to talk about one of my favorite seasonal beers – Samuel Adams Octoberfest… This beer is talked about more often than any other seasonal beer we have in house; retailers are asking for it mid-summer! Samuel Adams Octoberfest is one of the largest seasonal beer offerings in the world. Samuel Adams Octoberfest has a 27% share of the fall seasonal segment, significantly more than any other fall seasonal brand.